Is Giftflation Blowing Up Your Holiday Budget? Here’s How to Fight It.

November 12, 2025

Is Giftflation Blowing Up Your Holiday Budget? Here’s How to Fight It.

NerdWallet reporter Lauren Schwahn speaks with Hillary Stalker, executive vice president and financial advisor at CapWealth, about the impact of the rising cost of gift giving. “When everyday costs rise, that leaves less room for discretionary spending when it comes to gift giving,” says Stalker.

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